Posted in Pop Culture by William Voegeli
Must be Cheesasaurus Wrecks
I have a Kraft Cheesasaurus Rex T-shirt! It's a classic.
Interesting consideration here. Texas Stadium no doubt holds fond memories to many people. Kraft must have determined that public sentiment towards demolition is positive, otherwise I doubt they'd have wanted to have their name anywhere near a negative PR move.
Then there's the movie "Up In The Air" with George Clooney ... significant placement of American Airlines and Hilton. Yet the movie has a depressing ending, and the thing Clooney uses those two brands for -- to travel and lay people off -- is a negative connection.
Why don't we sell the naming rights for the destruction of the state of California?
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